Grassroots brochure design transforming lived experiences into tools for dialogue, empathy, and social change.
2019
A group of Venezuelans in Oregon designed and launched the ‘Ask A Venezuelan’ campaign in the Portland area. This campaign includes the designed flyer and buttons. The humanitarian and political crises have been and continue to be devastating for their family and friends back home in Venezuela. As the situation in Venezuela grows in importance in US national news, many individuals, not Venezuelans themselves, have voiced their own perspective about the current state in this Caribbean country, without inviting the Venezuelan perspective to the table.
ROLE: Graphic Designer
PURPOSE: Educate the general public about the Venezuelan perspective on the humanitarian and political crises in Venezuela.
OUTCOME: Venezuelans in Oregon distributed the flyer in downtown Portland and opened conversations with their community about the crises back home. The campaign has been shared with the Venezuelan human rights organization, Un Mundo Sin Mordaza, and other groups in Venezuela across the US.
Download the bilingual campaign toolkit in Spanish here.